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Wall dressing

Visual Merchandising

Advanced visual merchandising skills. Focusing on store design and types of layout with understanding of product positioning, customer flow, link selling, and hot spots, primarily exploring fashion and homeware brands.

PORTFOLIO

VISUAL COMMUNICATION IN FASHION RETAIL

Window

Hot Spot area and

window-dressing

Planogram.JPG

Planogram

​© 2021-2025 Ruta Saksens Kalmane

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